Channel Branding
TVNZ Channel 7

CHANNEL PACKAGE

After the success of Channel 6, TVNZ approached Ink to create the Identity and channal package for the launch of their second digital channel. TVNZ 7 is New Zealand’s first local free-to-air factual channel. It is advertising-free and will screen a broad range of news, current affairs, documentary and commentary shows.

Freed from the constraints of commercial scheduling, it offers New Zealanders more access to fresh and engaging local content in prime time. The majority of the channel’s content is locally-produced, with around 40% of programming commissioned specifically for TVNZ 7. News makes up a third of the schedule.

Concept, Graphics and Production by Ink.

IDENT GRAPHIC

IDENT GRAPHIC

IDENT IMAGERY